Blackbaud (NASDAQ: BLKB), the world’s leading cloud software company powering social good, is highlighting three of its many customers making a direct impact on issues exacerbated by the COVID-19 pandemic. As nearly every industry around the world is affected by the pandemic, the social good community continues to demonstrate its resilience and dedication to supporting those in need despite the challenges presented by COVID-19.
“At Blackbaud, our vision is to power an Ecosystem of Good® that builds a better world, which is especially critical during these times,” said President and CEO Mike Gianoni. “As COVID-19 continues to challenge all of us to work, act and think in new ways, our customers are rising to the occasion with determination, innovation and the fortitude needed to combat this crisis head-on. We wanted to shine a light on a few of the thousands of actions being taken by our customers as we all work to support one another during this time.”
Protecting Children from Abuse During Quarantine
As a nonprofit working to prevent child sexual abuse, Darkness to Light has
responded to COVID-19 with new resources to protect children impacted by the
unintended consequences of social distancing and quarantines. Darkness to Light
recognizes that 30% of children who are sexually abused are abused by family
members. Child protective organizations are concerned that although there is a
decrease in reports of abuse during this time, this is likely due to children’s
reduced contact with other adults and not reductions in abuse itself. “For so
many children, school and extracurricular activities provide a refuge, and now
they may be feeling more helpless and hopeless,” said President and CEO Katelyn
Brewer.
Darkness to Light has taken the following
actions to help children who may be more vulnerable at this time: Quickly
developing new resources for safe parents and caregivers dealing with new,
complicated situations. Compiling resources for teachers on creating a safe,
online learning experience. And releasing a completely new training resource on
protecting children during times of crisis at no charge.
Organizers have received a resounding response to the free training with more
than 1,200 signing up within the first week after the new resource was
introduced the last day of March.
Supporting and Showing Gratitude For Those on
the Frontline of COVID-19
As efforts accelerate worldwide to provide relief from the ravages of COVID-19,
PepsiCo, Inc. (NASDAQ: PEP) and The PepsiCo Foundation recently announced a
more than $45 million initiative focused on helping people and communities most
affected by the pandemic. In addition to funding vital support—including
protective gear for healthcare workers and testing and screening services—the
company already is in the process of distributing more than 50 million
nutritious meals to at-risk populations by supporting food banks and other
partners around the world. The company also is working with Global Citizen to
support One World: Together at Home —a night of uplifting
entertainment and community to thank the people leading the fight against
COVID-19—which will air this Saturday, April 18 at 8 p.m. EDT.
Additionally, recognizing that PepsiCo employees
around the world also want to help their communities in this time of crisis,
The PepsiCo Foundation is offering a two-to-one match for all employee
charitable contributions through Blackbaud’s YourCause platform for the next
four weeks. The PepsiCo Foundation will contribute up to $2 million in support
of nonprofits chosen by employees and providing COVID-19 relief globally.
Providing Entertainment and Supporting
Performing Arts During COVID-19
Broadway Cares/Equity Fights AIDS will stream a benefit concert celebrating
Disney on Broadway’s 25th anniversary on Friday, April 17, at 7 p.m. EDT at broadwaycares.org/disney25stream and on its YouTube channel and Facebook page. The family-friendly stream, free to all,
will support Broadway Cares’ COVID-19 Emergency Assistance Fund. Best known for
its “red bucket” fundraising after live theater performances, Broadway Cares is
raising funds for those in the theater and entertainment communities in need of
urgent health care and emergency financial assistance during this pandemic and
work shutdown. Hosted live by Disney star Ryan McCartan from his family’s home,
the stream will also feature interviews with other Disney on Broadway
performers throughout the evening. Donations will be matched dollar for dollar
by a group of Broadway producers.
Learn more about how Blackbaud customers are
making quick shifts and taking action during the global COVID-19 crisis here.
About Blackbaud
Blackbaud (NASDAQ: BLKB) is the world’s leading cloud software company powering
social good. Serving the entire social good community—nonprofits, higher
education institutions, K–12 schools, healthcare organizations, faith
communities, arts and cultural organizations, foundations, companies and
individual change agents—Blackbaud connects and empowers organizations to
increase their impact through cloud software, services, expertise and data
intelligence. The Blackbaud portfolio is tailored to the unique needs of
vertical markets, with solutions for fundraising and CRM, marketing, advocacy,
peer-to-peer fundraising, corporate social responsibility, school management,
ticketing, grantmaking, financial management, payment processing and analytics.
Serving the industry for more than three decades, Blackbaud is headquartered in
Charleston, South Carolina, and has operations in the United States, Australia,
Canada, Costa Rica and the United Kingdom. For more information, visit www.blackbaud.com or follow us on Twitter, LinkedIn, Instagram and Facebook.
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