What is the reach of Charleston Daily and why it matters
On a daily basis, we are approached by local business owners inquiring about our reach and engagement when they are considering Charleston Daily Publications as an advertising partner. We’d like to share a summary for you to help better understand who is Charleston Daily and how we can drive growth of your business, events, services and more.
At any time, Monica, our exceptional Head of Marketing & Advertising is always here to walk you through your options. (monica@charlestondaily.net).
Here is a summary of the reach, engagement and following of Charleston Daily Publications:
What differentiates Charleston Daily from other media partners and advertisers?
- Our digital footprint is equally distributed across all major social platforms reaching audiences 17 – 97. Why this matters: Many influencers and media outlets are putting all their focus on one platform limiting the reach and potential conversion potential.
- Our content is limited to 40-70 articles monthly. We average 1000-1500 unique users per article. Why this matters: Other media outlets may put out 300-500 articles and advertising pieces a month getting your content lost in the shuffle. You will get a high touch approach with maximum exposure from Charleston Daily Publications.
- Charleston Daily Publications has one of the highest conversion rates in the Lowcountry. The direct following of Charleston Daily Publications is over 250K+ and the monthly reach is 2.4M – 3.2M. Why this matters: You will get visibility unlike any other platform including but not limited to Instagram stories, Instagram reels, TikTok reels, Twitter, Threads, Facebook, Pinterest, LinkedIn and Newsletters.
What does the Charleston Daily Publications Network Include?
The part that is typically most surprising to our clients, is our direct social network.
- Charleston Daily Instagram – 109,650 followers
- Charleston Daily Community Page – Facebook – 46,150 followers
- Charleston Daily Social Network – Facebook – 22,500 followers
- Charleston, South Carolina Professionals – LinkedIn – 18,150 followers
- Charleston Daily Twitter – 10,300 followers
- Charleston Daily Threads – 7100 followers
- Charleston Daily Newsletter Subscribers – 6,000+ subscribers
- Charleston Daily Pinterest – 5,200 followers
- Charleston Daily Lowcountry Event Page – Facebook – 3,350 followers
- Charleston Daily – TikTok – 2100 followers
- Charleston Daily Company Page – LinkedIn – 700 followers
Is your audience local?
- 93% of our audience fall under the following categories: 1. Local residents, 2. Future residents, 3. Former residents with ties to the Lowcountry and 4. Tourists/Visitors.
- 98.5% of our following are U.S. based.
Why this all matters to YOU!
- If you want to grow your business and don’t want to limited on your demographic and socio-economic reach, we are the right choice.
- If you want to reach a hyper-localized audience, we are your choice.
- If you want over 20+ years in branding and marketing experience by your side, we are your choice.