New Luxury Multifamily Community, Society (148 residences), Opens in Downtown Charleston, South Carolina
Society Introduces 148 Rental Residences to Ansonborough Neighborhood
CHARLESTON, S.C. (January 22, 2025) — Southern Land Company (SLC), an award-winning national real estate developer of master-planned, single-family, multifamily, and mixed-use communities, has welcomed the first residents to Society, its new 148-unit luxury apartment community located at 31 Laurens Street in the Ansonborough neighborhood of Charleston.
Comprising 167,000 square feet spanning three brick buildings along Washington Street, with two on the south side of Laurens Street and the third on the north side of Laurens Street, Society emphasizes elegance and simplicity in its design, convenience and ease in its location, and warmth and affability in its programming and services.
“We are beyond excited that Society has come to life in an exceptional location in a treasured city,” said SLC Founder and CEO Tim Downey. “We have taken great care in the design, development, and now operation of Society, ensuring we have met our own high standards as well as those of the Ansonborough neighborhood and city. We are proud to introduce Society and extend our own brand of distinctive design and Southern hospitality to our residents.”
Society features 148 pet-friendly studio, one-, two-, and three-bedroom apartment homes, including eight penthouses. With 54 different floor plans, residents can select from a range of residences between 572 to 2,739 square feet, with monthly rent starting at $2,475. Society’s residences marry sophisticated design with optimized comfort to allow for both resort- and retreat-like living experiences. Each residence features open-concept living spaces, chef-inspired kitchens, abundant windows to allow for ample natural light, and modular walk-in closets. Designer features and finishes include Restoration Hardware pendant lighting, Calacatta quartz countertops and matte bath flooring, and under-cabinet lighting. Many residences also feature terraces, Charleston Harbor views, freestanding kitchen islands, and dual vanities with accent lighting.
Society’s refined design is apparent throughout the community, extending into its collection of communal and amenity spaces, which include:
- A heated saltwater pool, complete with spa and views of Charleston Harbor, situated on a 2nd-floor deck
- Private cabanas and outdoor social gathering space with fireplace
- A state-of-the-art fitness center
- The Blue Palm, a meeting place for residents perfect for gathering with friends or working from home, equipped with a full kitchen and bar
- A Wi-Fi-enabled boardroom
Other convenience-focused offerings at Society include secure bike storage, a private dog run and pet spa, package lockers with 24/7 access, controlled-access parking, and concierge services.
Residents can reserve any of Society’s communal lounges for their personal occasions, while also enjoying opportunities to connect with neighbors through a variety of social and wellness programs organized by Society’s team of property management and hospitality experts. Please note that certain amenities, finishes, and communal space uses are subject to change.
Situated in walkable Ansonborough, Society is just steps from an abundance of galleries, boutiques, restaurants, parks, and cultural attractions, including the Charleston Gaillard Center, the International African American Museum, Gadsdenboro Park, and the South Carolina Aquarium.
Society marks SLC’s first multifamily community in Charleston. During the planning, development, and construction phases of the project, SLC collaborated with the City of Charleston, Historic Charleston Foundation, the Preservation Society of Charleston, and the Historic Ansonborough Neighborhood Association (HANA) to ensure Society would be a welcomed addition to the city.
“We remain grateful for the input from the community as Society took shape,” said Downey. “We are proud of Society and look forward to being great neighbors in this wonderful community for many years to come.”
For more information about Society, visit https://societyatlaurens.com/.
SLC’s full portfolio of communities and projects is available at www.southernland.com/portfolio.
About Southern Land Company
Southern Land Company is a national, full-service real estate developer that has been reimagining the industry since 1986. Rooted in the belief that visionary design and cultivation of community are at the heart of every successful development project, the company brings extraordinary living spaces and experiences within reach in the form of master-planned, single-family, multifamily, mixed-use, and hospitality developments, all created by a diverse team of industry-leading, in-house experts.
Headquartered in Nashville, Tennessee, Southern Land Company has market-leading projects in nine states, with regional offices in New York City; Philadelphia, Pennsylvania; Plano, Texas; Denver, Colorado; and Vallejo, California. Southern Land Company’s current project pipeline is valued at $3 billion. To learn more, visit www.southernland.com.
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